Thank-you for visiting our website www.instituteofpassion.com (‘Institute of Passion’, ‘IOP’, ‘site’, ‘we’, ‘us’).
This page (together with the documents referred to on it tells you the (i) terms and conditions of use of our site and (ii) acceptable use listed on our website, whether as a guest or a registered user.
2. Information about us
www.instituteofpassion.com is a site operated by PASSION ALLIANCE LTD, Kemp House, 152 City Road, London, EC1V 2NX, United Kingdom
PASSION ALLIANCE LTD (Company Number – 10879855) is an online business support and digital training company for start-ups, SME, MNC, academia, and individuals.
3. Terms and conditions of website use for www.instituteofpassion.com
3.1 Accessing our site
Access to our site is permitted on a temporary basis, and we reserve the right to withdraw or amend the service we provide on our site without notice (see below). We will not be liable if for any reason our site is unavailable at any time or for any period.
From time to time, we may restrict access to some parts of our site, or our entire site, to users who have registered with us.
When using our site, you must comply with the provisions of our acceptable use policy below.
You are responsible for making all arrangements necessary for you to have access to our site. You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms, and that they comply with them.
3.2 Intellectual property rights
We are the owner or the licensee of all intellectual property rights in our site, and in the material published on it. Those works are protected by copyright laws and treaties around the world. All such rights are reserved.
You may print one copy, and may download extracts of any page(s) from our site for your personal reference and you may draw the attention of others within your organisation to material posted on our site.
You must not modify the paper or digital copies of any materials you have printed or downloaded in any way.
Our status (and that of any identified contributors) as the authors of material on our site must always be acknowledged.
You must not use any part of the materials on our site for commercial purposes without obtaining a licence to do so from us or our licensors.
3.3 Reliance on information posted
Commentary and other materials posted on our site are not intended to amount to advice on which reliance should be placed. We therefore disclaim all liability and responsibility arising from any reliance placed on such materials by any visitor to our site, or by anyone who may be informed of any of its contents.
3.4 Our site changes regularly
We aim to update our site regularly, and may change the content at any time. If the need arises, we may suspend access to our site, or close it indefinitely. Any of the material on our site may be out of date at any given time, and we are under no obligation to update such material.
3.5 Our liability
The material displayed on our site is provided without any guarantees, conditions or warranties as to its accuracy. To the extent permitted by law, we, other members of our group of companies and third parties connected to us hereby expressly exclude:
- all conditions, warranties and other terms which might otherwise be implied by statute, common law or the law of equity; or
- any liability for any direct, indirect or consequential loss or damage incurred by any user in connection with our site or in connection with the use, inability to use, or results of the use of our site, any websites linked to it and any materials posted on it, including, without limitation any liability for loss of income or revenue; loss of business; loss of profits or contracts; loss of anticipated savings; loss of data; loss of goodwill; wasted management or office time; and for any other loss or damage of any kind, however arising and whether caused by tort (including negligence), breach of contract or otherwise, even if foreseeable, provided that this condition shall not prevent claims for loss of or damage to your tangible property or any other claims for direct financial loss that are not excluded by any of the categories set out above.
This does not affect our liability for death or personal injury arising from our negligence, nor our liability for fraudulent misrepresentation or misrepresentation as to a fundamental matter, nor any other liability which cannot be excluded or limited under applicable law.
3.6 Information about you and your visits to our site
3.7 Uploading material to our site
Whenever you make use of a feature that allows you to upload material to our site, or to make contact with other users of our site, you must comply with the content standards set out in our acceptable use policy below. You warrant that any such contribution does comply with those standards, and you indemnify us for any breach of that warranty.
Any material you upload to our site will be considered non-confidential and non-proprietary, and we have the right to use, copy, distribute and disclose to third parties any such material for any purpose. We also have the right to disclose your identity to any third party who is claiming that any material posted or uploaded by you to our site constitutes a violation of their intellectual property rights, or of their right to privacy.
We will not be responsible, or liable to any third party, for the content or accuracy of any materials posted by you or any other user of our site.
We have the right to remove any material or posting you make on our site if, in our opinion, such material does not comply with the content standards set out in our acceptable use policy below.
3.8 Viruses, hacking and other offences
You must not misuse our site by knowingly introducing viruses, trojans, worms, logic bombs or other material which is malicious or technologically harmful. You must not attempt to gain unauthorised access to our site, the server on which our site is stored or any server, computer or database connected to our site. You must not attack our site via a denial-of-service attack or a distributed denial-of service attack.
By breaching this provision, you would commit a criminal offence under the Computer Misuse Act 1990. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use our site will cease immediately.
We will not be liable for any loss or damage caused by a distributed denial-of-service attack, viruses or other technologically harmful material that may infect your computer equipment, computer programs, data or other proprietary material due to your use of our site or to your downloading of any material posted on it, or on any website linked to it.
3.9 Linking to our site
You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it, but you must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists.
Our site must not be framed on any other site. The website from which you are linking must comply in all respects with the content standards set out in our acceptable use policy below.
If you wish to make any use of material on our site other than that set out above, please address your request to <a href=”mailto:email@example.com”>firstname.lastname@example.org</a>.
3.10 Links from our site
Where our site contains links to other sites and resources provided by third parties, these links are provided for your information only. We have no control over the contents of those sites or resources, and accept no responsibility for them or for any loss or damage that may arise from your use of them.
4. Terms and conditions of website use for www.instituteofpassion.com
4.1 Prohibited uses
You may use our site only for lawful purposes. You may not use our site:
- in any way that breaches any applicable local, national or international law or regulation;
- in any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect;
- to send, knowingly receive, upload, download, use or re-use any material which does not comply with our content standards below;
- to transmit, or procure the sending of, any unsolicited or unauthorised advertising or promotional material or any other form of similar solicitation (spam); or
- to knowingly transmit any data, send or upload any material that contains viruses, Trojan horses, worms, time-bombs, keystroke loggers, spyware, adware or any other harmful programs or similar computer code designed to adversely affect the operation of any computer software or hardware.
You also agree:
- not to reproduce, duplicate, copy or re-sell any part of our site in contravention of the provisions of our terms of website use above; or
- not to access without authority, interfere with, damage or disrupt any part of our site; any equipment or network on which our site is stored; any software used in the provision of our site; or any equipment or network or software owned or used by any third party.
4.2 Content standards
These content standards apply to any and all material which you contribute to our site (contributions), and to any interactive services associated with it.
You must comply with the spirit of the following standards as well as the letter. The standards apply to each part of any contribution as well as to its whole.
- Be accurate (where they state facts).
- Be genuinely held (where they state opinions).
- Comply with applicable law in England and in any country from which they are posted.
Contributions must not:
- Contain any material which is defamatory of any person.
- Contain any material which is obscene, offensive, hateful or inflammatory.
- Promote sexually explicit material.
- Promote violence.
- Promote discrimination based on race, sex, religion, nationality, disability, sexual orientation or age.
- Infringe any copyright, database right or trade mark of any other person.
- Be likely to deceive any person.
- Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
- Promote any illegal activity.
- Be threatening, abuse or invade another’s privacy, or cause annoyance, inconvenience or needless anxiety.
- Be likely to harass, upset, embarrass, alarm or annoy any other person.
- Be used to impersonate any person, or to misrepresent your identity or affiliation with any person.
- Give the impression that they emanate from us, if this is not the case.
- Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse.
5. Suspension and termination
We will determine, in our discretion, whether there has been a breach of this acceptable use policy through your use of our site. When a breach of this policy has occurred, we may take such action as we deem appropriate.
- Immediate, temporary or permanent withdrawal of your right to use our site.
- Immediate, temporary or permanent removal of any posting or material uploaded by you to our site.
- Issue of a warning to you.
- Legal proceedings against you for reimbursement of all costs on an indemnity basis (including, but not limited to, reasonable administrative and legal costs) resulting from the breach.
- Further legal action against you.
- Disclosure of such information to law enforcement authorities as we reasonably feel is necessary.
We exclude liability for actions taken in response to breaches of this acceptable use policy. The responses described in this policy are not limited, and we may take any other action we reasonably deem appropriate.
6. Jurisdiction and applicable law
The English courts will have exclusive jurisdiction over any claim arising from, or related to, a visit to our site.
8. Your concerns
If you have any concerns about material which appears on our site, please contact <a href=”mailto:email@example.com”>firstname.lastname@example.org</a>.
At Instituteofpassion.com (PASSION ALLIANCE LTD t/a “Institute of Passion”), we are committed to protecting the privacy and security of our customers and site visitors. We fully appreciate and respect the importance of data privacy and security on the Internet.
We believe you should feel both informed and empowered when it comes to our handling and usage of your information. This notice therefore explains:
- what information we collect when you’re using any Institute of Passion website, or when you’re communicating with us;
- why we collect that information;
- how we may then use that information;
- how we share that information;
- how long we keep your information, and how we protect it whilst we have it;
- what we won’t do with your information; and
- what choice and options you have to control your information.
Our over-arching data principles
Everything we do relating to your information is covered by the following over-arching data principles:
- Your information belongs to you, not us – you should be able to control it, and you should know about, and be comfortable with, everything that we do with your information;
- We will only collect, keep, use and share your information either (a) for genuine business purposes that we’ve explained clearly to you and that you haven’t objected to, or (b) where we’re legally required to do so – and as soon as those purposes have been fully achieved, we will delete your information;
- We will be as clear and open as we can with you on what information we collect, why we collect it and how we use it, so you are informed and able to make decisions to control your information in the ways you’re comfortable with;
- As long as we have your information, we will keep it up to date and protect it as if it was our own sensitive information, using appropriate security safeguards, having kept on top of and appropriately taken into account the latest industry standards and best practice.
How do we collect information about you?
In any interaction you may have with Institute of Passion, we collect information in three possible ways:
- When you directly give it to us (“Directly Provided Data”)
When you sign up for our site, or any time you visit Institute of Passion, or purchase our products, or communicate with us, you may choose to voluntarily give us certain information – for example, by filling in text boxes, or clicking on active buttons on our side, like ‘Sign Up’. All this information requires a direct action by you at that time in order for us to receive it.
- When you give us permission to obtain from other accounts (“User Authorised Data”)
Depending on your settings or the privacy policies for other online services, you may give us permission to obtain information from your account with those other services. For example, social media is an important part of how Institute of Passion interacts with our customers. In using social media (e.g. by sharing our programs), you may give us permission to access your information in that social media channel or in other services. So, if you did choose to link your Facebook or Twitter account to Institute of Passion, this would enable us to obtain information and content from those accounts. Or if you’re using Institute of Passion on your mobile, you can also choose to provide us with location data. The information we obtain from those services does depend on your settings for that service or their privacy policies. So you should always regularly check what those are.
- When our systems collect information or data as you use our websites, or use websites that are connected to Institute of Passion (“System Collected Data”)
These days, whenever you use a website, app, or other Internet service, there’s certain information that gets created and recorded automatically by the IT systems necessary to operate that site, app or service. The same is true when you use our websites, apps and services. For example:
- the type of device you’re using to access Institute of Passion and the settings on that device may provide us with information about your device, including what type of device it is, what specific device you have, what operating system you’re using, what your device settings are, and why a crash has happened. What information we can be provided with depends on what type of device you’re using and its settings. For example, different types of information are available depending on whether you’re using a Mac or a PC, or an iPhone or an Android phone. Your device manufacturer or operating system provider will have more details about what information your device makes available to us.
What information do we collect about you, why do we collect it and what do we do with it?
We need to answer this question first at the headline level, before looking at specifics.
At the headline level, we collect two types of information:
- “personally identifiable” information (meaning it can be used to specifically identify you); or
- “non-personally identifiable” information (meaning it relates to you but can’t be used to specifically identify you i.e. anonymous data like your unique Institute of Passion customer number).
The easiest way to explain the specific information we collect about you is to look at every different point of interaction you may have with Institute of Passion, as we collect different information at different points in your user or customer journey with Institute of Passion. These interaction points include the following:
- Browsing our site;
- Saving an item;
- Registering on Institute of Passion;
- Logging into Institute of Passion once registered;
- Contacting Institute of Passion;
- Using Institute of Passion social media channels;
- Clicking on Institute of Passion banners, hyperlinks or plugins.
Set out below is an explanation of what information we collect at each of these interaction points:
- the IP address of the computer or the proxy server that you use to access Institute of Passion;
- The type of device used to access our Services, your computer operating system details and settings, your type of web browser and your settings for that browser, the name of your ISP, (if you are accessing Institute of Passion using a mobile device) your mobile device, your mobile operating system, your mobile device identifier provided by your mobile device operating system, and location data (if you have that functionality set up) and other general device or systems information;
- statistical information and log data about number of visits to certain pages on the site (e.g. the home page); the pages you viewed and activities you carried out during your visit; the date and time of your visit; the duration of an individual page view, the paths taken by visitors through the site.
If you are logged in on Institute of Passion when browsing, a cookie on your device will also identify you, and record and associate all of this non-personally identifiable usage information and log data with your account.
Registering on Institute of Passion: In order to use community functionalities with the Institute of Passion, you need to create an account with us and become a registered user. To create an account, you need to provide us with at least the following Directly Provided Data, all of which will be personally identifiable information:
- your name;
- your email address;
- a password;
After you create an account and register with us, you can then choose to provide further information about yourself during the registration. When you create an account and register with us, Institute of Passion will keep that Directly Provided Data for as long as you are registered with us, so that we can then use it to identify you by your Institute of Passion profile, to offer you a personalized, relevant experience on Institute of Passion.
Logging into Institute of Passion: Once registered, if you wish to log in, you will need to input your email address and password again.
Contacting Institute of Passion: if you contact our department for any reason (for example when you submit a question using the Contact Form or if you communicate with us on Live Chat), irrespective of which of the available communication channels you use to contact us, we will record the contact and collect all applicable information relating to the contact. The details of the contact with you will be:
- kept and used to help us categorise your specific question or contact, respond to it, and, if applicable, investigate, deal with and resolve any issue or incident, and
- kept for so long as you are registered with us so we have a history of all of our communications with you, any issues you may have had with us, and what we did to resolve those issues or incidents, which we can then use to ensure that we deal with any further contacts appropriately.
Using or interacting with Institute of Passion social media channels: When you use or interact with any of our social media channels (like Facebook and Twitter), we may collect, record and retain certain data regarding your activities on those social media channels, such as the frequency of your visits. For example, if you choose to use the Facebook “like” button to indicate you like any of our pages or apps, or if you tag any of your social media contacts or link to them in any content you post, we will record this information. We will collect, record and use that content and any other information you provide when putting or adding it to any of our social media channels (including any information that you have permitted those social media channels to share with us or that is allowed by your user settings on those sites). Finally, any additional information about you that you need to provide when you use a particular social media channel or app will be explained in the terms and conditions for that app.
Clicking on Institute of Passion emails, banners, hyperlinks or plugins: if you view or click on emails that we have sent you, or on banners, hyperlinks or plugins we have placed on our website or other websites, both the fact that you have done so as well as the address of the site you were on when you did so, will be recorded. We will use this information to track and analyse how successful those emails, banners, hyperlinks or plugins are in engaging with you. We are constantly innovating to improve Institute of Passion and the Services, which means we may create new ways to collect information from you. If we do, we’ll tell you about any new information we are collecting through updates to this notice.
What about cookies?
- Site functionality cookies – these cookies allow you to navigate the site and use our features, such as “Sign Up”.
- Site analytics cookies – these cookies allow us to measure and analyse how our customers use the site, to improve both its functionality and your shopping experience.
- Customer preference cookies – when you are browsing or shopping on Institute of Passion, these cookies will remember your preferences (like your language or location), so we can make your experience as seamless as possible, and more personal to you.
- Targeting or advertising cookies – these cookies are used to deliver ads relevant to you. They also limit the number of times that you see an ad and help us measure the effectiveness of our marketing campaigns.
By using our site, you agree to us placing these sorts of cookies on your device and accessing them when you visit the site in the future. If you want to delete any cookies that are already on your computer, the “help” section in your browser should provide instructions on how to locate the file or directory that stores cookies. Further information about cookies can be found at www.aboutcookies.org. Please note that by deleting or disabling future cookies, your user experience may be affected and you might not be able to take advantage of certain functions of our site, and the complete Institute of Passion user experience that we pride ourselves on providing our customers.
How may we use your information?
We collect all of this information from you for a number of different purposes, which we want you to understand – all of these purposes apply wherever Institute of Passion does business, including countries outside your own. We often need to use lots of different types of information or data collectively in order for Institute of Passion to work and in order to be able to provide the Services to you. These more fundamental purposes include the collective use of your information:
- To ensure that our site’s content is presented as effectively as possible for you, and to enable you to participate in interactive features of our site, when you choose to do so – for example by providing you with more customised services and a more customised experience on Institute of Passion through things like profile pages, updates, and content, news, to customise your experience on Institute of Passion.
- To set up, and manage your account, so we can provide our products and services to you, so we can communicate with you, so we can track potential problems and trends, and customise our support responses to better serve you – basically, this relates to the nuts and bolts of our business. It’s everything involved in putting the products on the website, so you can browse them and then order them, and so we can then deliver them to you and answer any questions or queries you may have. These are all the things that make Institute of Passion tick!
- To ensure that our users are genuine and to ensure that we are paid for the services we provide – for example, by using personal information, or disclosing that personal information to a credit reference or fraud prevention agency, in order to confirm your identity.
- To update you on our latest services, news and special offers – if you have registered with us or provided us with your email address and elected to receive marketing communications from us, we will occasionally update you. You will also be given the opportunity to receive such communications from us and selected third parties. This includes if you choose to use the Facebook “like” button to indicate you like any of our pages or apps. Please keep your settings up to date or contact us if you wish to change any of these preferences, including unsubscribing from our mailing list.
- To carry out polls, surveys, analysis and research on how our site is being used, customer views, what we could do better etc, – these polls, surveys, analysis and research may be conducted by Institute of Passion, or third parties. Institute of Passion or those third parties may follow up with you via email regarding your participation unless you have opted out of receiving email messages. We may use third parties to deliver incentives to you to participate in polls, surveys, analysis or research, and verifying your contact information, which may require your contact information and other personally identifiable information to be provided to the third party fulfilling the incentive offer.
- To make Institute of Passion’s products and services better and to develop new ones – Institute of Passion uses and stores site statistical information and log data, to help it identify potential areas to improve the services we offer.
How we DON’T use your information
WE WILL NOT Sell your information without your consent: We will not sell your personally identifiable information – including your name, address, e-mail address, or credit card information – to any third party. We believe this is absolutely essential to receive and repay your trust in us.
WE WILL NOT Share your information with third-party advertiser or ad networks: We do not currently display third party adverts on our website and, even if we did, we would not support sharing your personally identifiable information with any third-party advertiser or ad network.
How long do we keep your information for?
In general, we retain the information you provide either while your account is in existence, or as needed to be able to provide the Services to you, or (in the case of any contact you may have with our Customer Care team) for as long as is necessary to provide support-related reporting and trend analysis only.
If legally required or if it is reasonably necessary to meet regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our Terms and Conditions, we may also retain some of your information for a limited period of time as required, even after you have closed your account or it is no longer needed to provide the Services to you.
Your options and choices
We want you to have simple and meaningful choices over your information. While we work hard behind the scenes to protect you and your data at all times, we’re also committed to providing you with tools to further manage the privacy and security of your information yourself.
With respect to the information relating to you that ends up in our possession, and recognising that it is your choice to provide us with your personally identifiable information, we commit to giving you the ability to do all of the following:
- You can verify the details you have submitted to Institute of Passion by contacting our Customer Care team, or via the e-mail address or address given below. Our security procedures mean that we may request proof of identity before we reveal information, including your e-mail address and possibly your address.
- You can also contact us by the same method to change, correct, or delete your personal information controlled by Institute of Passion regarding your profile at any time. Please note though that, if you have shared any information with others through the Institute of Passion Social Media channels for example, that information may remain visible, even after you have deleted the information from your own account.
- You can withdraw or modify your consent to Institute of Passion’s collection and processing of the information you provide at any time. You can do this by changing your account settings. You can access ‘Your Account’ by logging in.
- You can close your account, also through our account settings. If you close your account(s), we’ll deactivate it and will generally delete closed account information within 30 days of account closure, except as set out in this notice. However, we may retain archived copies of your information as required by law or for legitimate business purposes (including to help address fraud and spam). Please note though that, if you have shared any information with others through the Institute of Passion Social Media channels for example, that information may remain visible, even after you have closed your account.
- You can opt-out of receiving marketing communications from us at any time. This can be done through your account settings, by clicking on the “unsubscribe” link in any email communications which we might send you, or by contacting our Customer Care team. Once you do this, we will update your profile to ensure that you don’t receive further emails. Please note that this might take a few days for all our systems to have updated with that fact, and that you might receive a small number of emails from us while we process your request.
- At any time, you can request a copy of the personal data we hold on our systems about you. If you wish to do so, please contact our Customer Care team who will be able to assist you with your query. We won’t charge you anything for this, but we might need to ask some further questions to confirm your identity before we provide any information.
You may also have choices available to you through the device or software you use to access Institute of Passion. For example, the browser you use may provide you with the ability to control cookies or other types of local data storage, or your mobile device may provide you with choices around how and whether location or other data is shared with us. [In particular, if online adverts are not to your liking, we would encourage you to find out more about the Do Not Track browser setting.] To learn more about these choices, please refer to your device or software provider.
Protecting your security
We are always striving to make sure your information is protected. As soon as we receive your information, we use various security features and procedures, taking into account industry standards, to try to protect the personal information that you provide and to prevent unauthorised access to that information. For example:
- We also offer secure “https” access to the transactional parts of instituteofpassion.com website (that is to the bits where you are required to provide Directly Provided Data).
- Access to your data on Institute of Passion is password-protected, and sensitive data (such as credit card information) is protected by SSL encryption when it is exchanged between your web browser and the Institute of Passion Services.
- To protect any data you store on our servers, we regularly monitor our system for possible vulnerabilities and attacks, as well as carrying out penetration testing of our own on those systems to try to identify possible improvements.
We will do our best to protect your personal data, however, there are also a number of things that you can help with. You can keep your account safe by using a strong password that includes characters other than just letters. We will also encourage you not to use the same password across all or many of your online accounts. As emails, instant messaging, and similar means of communication are not encrypted, we also would recommend not communicating any confidential information through these means.
Both the information you provide to us, and the information we collect, is controlled by Institute of Passion, including for the purpose of the Data Protection Act 1998 (the Act) and any other applicable laws.
We are always keen to hear from our customers (especially if you feel we’ve let you down or fallen short of your expectations). We are always grateful for any time you spend providing us with the knowledge we need to ensure our customers are completely satisfied – after all, we want you to return to the site and to recommend us to your friends and family. If you have any questions or feedback about this statement, or if you would like us to stop processing your information, please do not hesitate to contact a customer service member of the Institute of Passion team, who will be delighted to answer any questions you may have. You can either contact customer care via the Institute of Passion website, or drop us a word at <a href=”mailto:email@example.com”>firstname.lastname@example.org</a>
Changes to this Policy
This page was last updated on 20 August 2017.